Locally Owned & Operated by
Jolene (Hull) Hearn, LMBT NC License #14693
Independent Clinical Aromatherapist, Artisan Soapmaker
All Handmade Cosmetic Manufacturer
Licensed Massage and Bodywork Therapist, NC License #14693
Certified Reiki I Practitioner
Trained/Certified in Manual Lymph Drainage Massage
*Specializing in Manual Lymph Drainage Massage, Aromatherapeutic and Fusion Restorative Sessions*
Enjoy receiving a beautiful, therapeutic massage with exclusive, made just for you, massage oil blends.
We welcome those who experience chronic stress/tension, autoimmune disorders, etc to enjoy our progressive treatment sessions and the wonderful benefits of massage therapy.
Limited sessions are scheduled in our day - to ensure you receive the best energy, focus and attention that your skin, mind, body and soul deserves.
Southern Roots got its original start in the Fall of 2009 under the name, "Hot Pink & Lace" making a small line of boutique style soaps and lotions. Through many hours of research and development, trial and error, the boutique style simply did not "fit" with our ever changing cosmetic and soap industry.
We changed our name in the Winter of 2010 and in January 2011, we became Southern Roots (Natural Healing Store)!
Jolene is proud to be a Wilmington native and enjoys drawing inspiration from our local and regional surroundings, family history and southern/North and South Carolina heritage.
Our mission is to provide our community with a holistic, therapeutic approach to skin care, overall health and wellness using a wide variety of mediums and applications.
No artificial chemicals, No synthetics or prescriptions!
Did you Know?!
We are 100% referral and word-of-mouth based, with minimal advertising. We are also 100% research/evidence-based. We conduct our own in-house testing, plus encourage family, friends and customers to test new items as well. We believe in our products & services and stand behind them 150%! Constant research and adjustments are made as the seasons and trends change. Also as ingredients are discovered and learned about too! Safety, Education and Quality are all #1 at Southern Roots blended with an equal mix of care and compassion. This is our life's passion and purpose to help heal from the inside out. Join us today for an experience that is truly unique and exclusive to Southern Roots.
Jolene loves to create one of a kind, unique items that will improve your overall health and well being, that actually have a purpose - they don't just smell good; but they are functional and beneficial for your skin and overall health and wellness. She has researched for many hours regarding natural medicine, alternative medicine, natural therapies and services, natural products/ingredients and essential oils.
Southern Roots advocates safe and effective essential oil use in the home and in the office. If you are unsure of what to do, where to go or just completely lost of how to get started, we'd be glad to help you! Misinformation floods the Internet - it's important to have true and accurate information from high quality reputable sources. We work with professionals in the aromatic and therapeutic industries everyday and welcome you to a free consultation.
Essential Oils and Custom oil blends are by request and are ALL orders are received on a first come, first serve basis. Being our products are 100% handmade, it can take a little time to create your special item. We can no longer guarantee a certain time that your items will be ready. Our quality and uniqueness is what sets us apart from others - we respectfully request to place your (custom) orders in a prompt and timely manner. Some items can take several weeks into months to create and finish.
All consultations are free of charge - you are in no obligation to purchase any product from us.
Please call, text, Facebook or email us ahead to make sure we have your items in our store!
See our Events & Classes page for more info!